Consumer goods have both an indirect and direct impact on the climate, in how they're made, and then what the end user does with them. However, consumer goods producers have something that most industries don't; a depth of expertise in understanding consumers and inspiring them to change their behavior. Not only does the consumer want the product that they are buying to be environmentally friendly, the company that is selling it wants them to know how sustainibility it is made, thus creating more sales and in turn profitablity.
Sustainability is Profitable
Analysis has shown that corporations that adequately regulate their environmental and social impact and have more solid governance practices (ESG) are more profitable and valuable in the medium to long term. There are various studies on this matter conducted by academics and financial analysts.
WHITEPAPER
Modern Corporate Strategy: The Urgency of ESG Reporting + Analytics
Learn the details on why companies should care more about ESG, discover the essential reporting metrics and standards for this financial investment approach, the industry trends and claims, and more about what Hydrus.ai can do for you.
Sustainability is imperative to remaining competitive.
ESG Metrics & Consumer Packaged Goods
Environmental
Natural Ingredients
Water Intensity & Stress
Production
Distribution
Design
Recovery
Social
Employee Diversity, Development, and Well-being
Safety, Labor Rights, & Equity
Supply Chain Distribution & Marketing Management
Pricing Philosophy & Access
Governance
Board Structure and Composition
Accounting and Business Ethics
Systemic Risk Management & Leadership
Pay Alignment
Consumers Care -- So Should Your Company
Consumers are increasing their demand for corporate accountability and are raising their expectations when it comes to investing. Some of these expectations are businesses seeking out creative packaging that is less draining on resources and easier to recycle (Global Sustainability). Many companies have realized this and have prioritized their efforts in practicing sustainable business choices. The companies that have made the shift are rewarded for this behavior. A brand's devotion to being environmentally-friendly has a direct influence on stakeholder's investment decisions as well as consumer's buying decisions. The best way to express a sustainable shift in your company is by receiving an ESG report. An ESG report uses your company's data and ranks how well it's doing compared to other companies in the same industry. Hydrus uses an automated system so no fraudulent activities can occur. Hydrus ensure your company is not "greenwashing" since all ranking can be proven with quantifiable numbers.
"66% of consumers said they were willing to pay more for sustainable brands, which was up from 55% in 2014 and 50% in 2013" - Nielsen Global Sustainability Report
Request a demo
Itching to know what Hydrus can do for you?
Request a demo today and we’ll be in touch in about a business day to setup a virtual demo.
Get Started with HYDRUS.AI
Tell us a bit about your organization and we’ll be in touch in about a business day to setup time for a virtual demo.